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Humana’s success with multigenerational workforce cited in LinkedIn report

Tuesday, February 4, 2020  
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LinkedIn recently reached out to Humana, noting the success of the company’s GenUs Network Resource Group and asking Humana to contribute to the LinkedIn Global Talent Trends report for 2020.  One of the trends highlighted is “How to make the most of a multigenerational workforce.”

You can see highlights and download the entire report here.

The report describes four trends “changing the way you attract and retain talent” and offers “tips, insights, and strategies to help you navigate these trends—based on a survey of more than 7,000 talent professionals in 35 countries, LinkedIn data, and 40 interviews with experts.”

One of those interviewed was Maria Hughes, Humana Senior Vice President and Chief Inclusion & Diversity Officer, who said, “GenUs is helping provoke different types of conversation and raise overall consciousness of our multigenerational workforce.” 

The Humana section of the report reads:

Humana boosts engagement with multigen resource group


Humana, a U.S. health insurance company headquartered in Kentucky with about 40,000 employees, recognized the increasing age diversity of its workforce and wanted to break down generational barriers. Humana also recognized that a workforce of engaged intergenerational teams could provide better service to its growing population of senior customers.


In 2018, Humana added the GenUs Network to its list of employee resource groups with the goal of listening to and encouraging teamwork between the different generations. The group is open to all employees and meets for informal conversation about intergenerational collaboration as well as formal programs with outside speakers, such as Chip Conley, founder of the Modern Elder Academy, and Donna Butts, executive director of Generations United. The resource group also helps members find mentors with skills and insights to share, whether that’s older employees offering advice to younger workers or vice versa.


The GenUs Network Resource Group (NRG) started with 15 members and became one of the company’s quickest-growing NRGs, acquiring 1,200 participants within the first few months. GenUs participants enjoy having a safe and supportive environment to raise issues for discussion. And, like other NRG participants, they have significantly higher engagement scores than the workforce as a whole. Because the group’s enthusiasm level is so high, Humana is doing more research to understand and reinforce the group’s success.

Tracy Goodwin, Inclusion & Diversity Lead at Humana, oversees the company’s NRG program.  “Professional development, getting the opportunity to develop solutions that improve the consumer experience, and a great sense of purpose are some of the main benefits that come with belonging to an NRG,” Tracy said. “Whether it is in a leadership role or supporting an NRG project team, our employees have an opportunity to hone specific skillsets based on their interests. Like all NRGs, GenUs is led by 2 co-presidents — Neil Pierce and Waleed Bahouth — who help set the strategic direction for the NRG.”

GenUs members also have a great deal of support and leadership from their executive sponsors, Walter Woods and Anne-Britton Arnett.

Learn more about how Humana’s culture thrives through Inclusion and Diversity by watching this video and reading more here.

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